In the Technology Marketplace
Make Effective Decisions
Maximise Your Buying Power
Industry recognised with award-winning knowledge and experience
Behind Every Cloud demystifies the cloud marketplace and has provided independent, trusted advice since 2010
Have you ever partnered with an IT provider only to find the delivery and service falls far short of the promises made during the sales process?
At Behind Every Cloud, this issue is very personal for us. Our team have all had experience working for or with MSPs and IT Vendors whose need for new sales far exceeds their focus on customer support and customer satisfaction. We have observed first-hand just how much long-term frustration this causes for many customers.
We spend a great deal of our time investigating vendors, understanding where and why they are strong, where they differentiate, what value they bring, how happy their clients are and what their best-fit client looks like. We do this to appreciate where they will be most effective, but also and crucially where they will not be.